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Workflow pack

Free Customer Interview Template

A customer interview workflow pack that fans out the tasks to run a focused thirty-minute interview that produces usable insight.

Use this template in AtlasStart free
  • Workflow pack
  • Free to use
  • Set up in Atlas

Overview

About the customer interview template

A customer interview is worth little without preparation and follow-through. Recruiting, briefing, running the script, and writing up themes in order turns a conversation into insight the team can act on.

This template is the built-in Customer interview workflow pack in Atlas. Applying it fans out the interview tasks - recruiting the interviewee, sending a pre-read, running the interview, writing up themes, and sharing the insight.

Because the pack creates real tasks, the interview process is repeatable and the insight is shared rather than lost in one person notes.

What is included

What is in the template

  • Recruit and confirm

    A task to recruit the interviewee and confirm the slot.

  • Send the pre-read

    A task to send a pre-read with the topics so the time is used well.

  • Run the interview

    A task to run the interview using the script.

  • Write up themes

    A task to write up themes and quotes from the conversation.

  • Share the insight

    A task to share the insight with product and design.

How to use it

How to use the customer interview template in Atlas

  1. 1

    Open the template library

    Go to /template-library and apply the Customer interview pack.

  2. 2

    Assign the tasks

    Give the interview tasks an owner so the process runs end to end.

  3. 3

    Run the interview

    Recruit, brief, and run the interview using the script.

  4. 4

    Write up and share

    Capture themes and quotes and share the insight with the team.

Related reading

  • Projects + CRM
  • Guides
  • Work OS glossary
  • All free templates

FAQ

Questions, answered.

What does the customer interview pack include?
It fans out tasks to recruit and confirm the interviewee, send a pre-read, run the interview using a script, write up themes and quotes, and share the insight with product and design.
How long should a customer interview be?
The pack is built around a focused thirty-minute interview, which is long enough to gather usable insight without losing the interviewee attention.
Can I reuse it for every interview?
Yes. The pack gives a repeatable structure you can apply for each interview, adjusting the tasks to your research goals.

Ready when you are

Put the customer interview template to work in Atlas.

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