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    1. Templates
    2. Content Calendar Template

    Marketing template

    Free Content Calendar Template

    A quarterly content plan that sets themes, populates an editorial calendar, and ships a month of content at a time, so the pipeline stays full and on schedule.

    Use this template in AtlasStart free
    • Project template
    • Free to use
    • Set up in Atlas

    Overview

    About the content calendar template

    A content calendar keeps a publishing pipeline organized. Planning a quarter of themes and a month-by-month cadence means writers and editors always know what is due and where it stands.

    This template is the built-in quarterly Content Calendar starter project in Atlas. It ships with milestones to sign off quarterly themes, populate the editorial calendar, and ship each month of content, followed by a quarter retrospective.

    Because it is a live Atlas project, each content item is a task you can view as a list, board, or timeline, and progress rolls into dashboards so you plan and report from one place.

    What is included

    What is in the template

    • Quarterly themes

      A milestone to sign off the themes that shape a quarter of content.

    • Editorial calendar

      A step to populate the calendar so every piece has an owner and a date.

    • Monthly shipping

      Milestones to ship month one, two, and three so the cadence holds.

    • Quarter retrospective

      A milestone to review the quarter and carry learnings forward.

    • Seeded RAID log

      Risks such as a backlog falling behind the publishing cadence, with a buffer mitigation.

    How to use it

    How to use the content calendar template in Atlas

    1. 1

      Apply the starter project

      Create a new project at /projects and apply the quarterly Content Calendar starter template.

    2. 2

      Set the themes

      Complete the themes milestone so the quarter has direction before scheduling begins.

    3. 3

      Populate the calendar

      Add each piece as a task with an owner, a format, and a target publish date.

    4. 4

      Ship and review

      Work through the monthly milestones, then run the quarter retrospective.

    Related reading

    • Atlas for small business
    • Guides
    • Free templates

    FAQ

    Questions, answered.

    What is a content calendar?
    A content calendar plans and tracks each piece of content through its stages with owners, formats, and publish dates, so a publishing pipeline stays organized and on schedule.
    How far ahead should I plan content?
    The starter plans a full quarter of themes and a month-by-month cadence. The seeded risk on backlog suggests keeping a buffer so the pipeline never runs dry.
    Can I see content as a calendar and a board?
    Yes. In Atlas each content item is a task, so the same pieces can be viewed as a list, board, or timeline without duplicating anything.

    Ready when you are

    Put the content calendar template to work in Atlas.

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